Links for 2007-10-15 : Datamatrix, Urban Dare, British Culture, Green Consumers

• Datamatrix T-Shirts
  Augme.com is selling datamatrix barcode “tag” T-shirts that can be scanned by a mobile phone. When the phone reads the T-shirt, it will visit the website of the person wearing it.
  (tags: technology socialmedia digital cool)



• I Dare You To Explore Our City
  Urban Dare is a new competition that takes teams of two and sends them out into the city to complete various challenges .. essentially a modern wireless-enabled cavenger hunt.
  (tags: wireless mobile web2.0 socialmedia internet)



• Inevitably, the Google’s GPhone
  Google may trump the iPhone with a much cheaper GPhone. Device makers have basic GPhone designs ready to go, and once greenlit “GPhones could flow into the market in a matter of weeks.”
  (tags: google telecoms npd future digital)



• British Culture Under Threat: American TV imports
  With just 17% of children’s programs currently being produced in the UK, Ofcom, the government agency that regulates TV, has called for a national debate on the state of children’s programming. Noddy was unavaiuable for comment.
  (tags: television britain culture)



• Consumers Want Green Action from Brands and Businesses
  Consumers want businesses to take the lead on actions to reduce climate change, but 74% of Americans surveyed can’t identify (unprompted) any brands as taking a lead on climate change, according to the Climate Group’s just-launched US Climate Brand Index. This news coincides nicely with “Blog Action Day” where “bloggers around the web will unite to put a single important issue on everyone’s mind - the environment. Every blogger will post about the environment in their own way and relating to their own topic. Our aim is to get everyone talking towards a better future.” Sorted!
  (tags: eco green brands)