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Apparently “We’re all in this together”… I actually think this is a good idea - facilitating a community for media buyers. If they become the go-to resource for data and insights, even better.
(tags: advertising ideas media planning socialmedia)
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Tech Bloggers Go Gaga Over Hulu
Monday’s working day ended with myriad reviews of Hulu, touted the end of Joost by some. The video sharing site launched in private beta yesterday.
(tags: onlinevideo socialmedia)
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Dentsu Pays Attik Big for More Toyota Business
I admired Attik’s work for Scion when it launched … and they just sold for $80mill! This is thought by some to be a mystifyingly large amount by some.
(tags: agencies automotive)
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Febreze has found a new target of opportunity: college dorm dwellers. Its new campaign takes an online and non-traditional approach. I like this attempt to find a new audience and the efforts to reach then in an interesting way.
(tags: cpg socialmedia digital gen-y p&g)
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You Poked Who?! Facebook Employees Are Watching Your Every Move
The claimed abuses varied: Looking at restricted profiles to check out dates. Seeing which profiles a user had viewed. And, in one case, allegedly logging onto a user’s account, changing her profile picture to a graphic image, and sending faked messages. Oh dear!
(tags: facebook socialmedia ohdear gen-y)
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CNN is next week to start reporting in online virtual world Second Life, it has announced. The US news network will equip other residents to send copy and photos while providing news “kiosks” spread through the Second Life world. Reuters have been in there for a while … interesting to see CNN’s approach.
(tags: metaverse secondlife cnn)
Tags: , digital, marketing, socialmedia, strategy, web2.0

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