Links for 2007-11-27 : Broken Ad Model, Ecopods, Theater Events, Tattoos

• Consumers Still Bombarded With Advertising, Ad Model Still Broken
  The average consumer STILL can’t go through a day without seeing 3,500 commercial messages. The inimitable Steve Hall takes us through the reality of today’s advertising marketplace.
  (tags: advertising urbanspam marketing consumer)



• Ecopods for the Cross River Tram in London
  With the 100-year-old London Underground system struggling to cope with the ever-increasing number of daily commuters and still not able to deal with the unpredictable British weather, Transport For London have been looking to introduce a new tram system
  (tags: transport masstransit london eco tram lightrail)
• Fathom Events - “Groundbreaking Cinema Entertainment”
  Fathom is giving theatregoers the opportunity to experience events in a new way. Ranging from HD screenings of concerts to revivals of cult favorites. Fathom is replicating the feel of a live event
  (tags: entertainment cinema experiential)
• No Taglines!
  Not long ago, every ad had a tagline that stuck with the consumer after the message was delivered. But that former rule may no longer be the norm.
  (tags: advertising branding marketing tagline)
• Tattoo ads turn people into ‘walking billboards’
  Once a silent cry of rebellion, tattoos are now so mainstream that advertisers are using them to market everything from tires and shoes to wine and energy drinks.
  (tags: tattoos bodyart marketing nontraditional)