Links for 2008-01-28 : Virtual vs Reality, Mac Owners, Dunkin’ Video, Steve Jobs Says, Brand Experiences, Cyberwarfare
January 28, 2008
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Immersive online worlds like Second Life and World of Warcraft attract populations that outnumber Sweden’s. And now, scientists are following players in hopes of learning more about the real world.
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Almost half of Britain’s youngsters are drinking in their pre-teen years, fuelling violence and anti-social behavior, a government-backed study said on Wednesday.
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So it’s not just that Mac guy in the “Get a Mac” ads who thinks he’s better than everyone else. Apparently so do many of the people who use Apple’s computers.
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To find out how its customers keep America running, Dunkin’ has launched a promotion that invites consumers to upload video shorts to its new YouTube channel, YouTube.com/dunkindonuts.
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“It doesn’t matter how good or bad the product is … the fact is people don’t read any more. 40% of people in the US read one book or less last year. The whole conception is flawed at the top…”
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Another great post on Drew’s blog about creationg online communities.
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Republican Sen. John McCain is skipping President Bush’s State of the Union address on Monday night even though Democrats Barack Obama and Hillary Clinton plan to attend.
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Purchase intent–a customer’s stated interest in buying a product–rose 11% to 52% among consumers who attended brand-sponsored events.
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In an act of “modern cyberwarfare” and “a significant social event … people are going to be studying it for years to come,” a group called Anonymous has targeted the Church of Scientology…
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