Links for 2008-02-24 : 100 Architects, Hearst & YouTube, TV Ads, Reykjavik
February 24, 2008
That’s the challenge posed by Jian Yuan Water Engineering, which plans to create 100 villas in the city of Ordos, Inner Monglolia, comprised of 100 different designs by 100 up-and-coming architects.
Hearst intends to develop branded channels for YouTube, featuring syndicated lifestyle video along with user-generated videos.
Marketers believe the effectiveness of television advertising has declined over the past two years. The good news? They’re more interested in trying new formats and other forms of video commercials.
A recent landscape design competition sought to rethink the Vatnsmýri airport grounds in Reykjavík, Iceland, putting those old runways to use, for instance, as new urban park space.