Agency of the Future, That’s (PC) Entertainment, Meet Now, Visible v Relevant, Traffic Miles
July 9, 2008
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Digital agency execs take the stage and explain how their unique business models are custom-built to react quickly to current and future challenges.
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Some 36% of all entertainment is now consumed via computers, according to Netpop Research, in a recently released report that underscores the central role of the PC as a primary access point for entertainment.
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Meet Now Live is a location based social networking tool that lets users find bars, nitelife and new friends. Anyone with a mobile web browser can sign up on the website and find out where the happening party is at.
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Work that is strategically sound, but creatively dull = (RELEVANT – INVISIBLE) Work that is strategically unsound, but creatively exciting = (VISIBLE – IRRELEVANT) BMP allegedly made ads strategically sound & creatively exciting. (RELEVANT and VISIBLE)”
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Graph of the day – this shows how the total miles travelled on American roads have doubled in last 15 years; from traffic volume trends. The topical interest is in the little swerve in 2008 – the last 6 months all show year on year declines.
Posted by francisanderson
Filed in advertising, digital, marketing, socialmedia
Tags: marketing, socialmedia
Leave a Comment » Filed in advertising, digital, marketing, socialmedia
Tags: marketing, socialmedia
