Magic Hat disappointed by “beer summit”
Some American craft brewers seemed to have missed the point somewhat and are angry over the choice of beers sampled in the “beer summit” hosted by President Obama in the White House Rose Garden in Washington DC last week.
Obama: Bud Light
(American, 4.2% alcohol)
Biden: Bucklers (Netherlands
, 0.5% alcohol)
Gates: Sam Adams Light (American, 4.0% alcohol)
Crowley: Blue Moon
(Canadian, 3.2% alcohol).
I imagine it was a great booster for Blue Moon
in particular ( the only beer this blogger had never heard of). Here is the spike in blog mentions:
The police officer at the center of a national dispute over race and law enforcement says a much-anticipated meeting at the White House was productive and all parties are looking forward. Cambridge, Mass., police Sgt. James Crowley spoke after meeting with President Barack Obama and Harvard professor Henry Louis Gates Jr., along with Vice President Joe Biden. Crowley described himself and Gates as “two gentlemen who agreed to disagree” about the confrontation that led to Gates’ arrest. He said that the conversation centered on moving forward, not reliving the events of the past two weeks, and that they plan more meetings.
‘s Southern Comfort
brand — weary of jostling for notice with other spirits brands during the narrow nightly window when they are permitted to advertise on cable — is taking its entire media buy digital, allowing it access to programs online it couldn’t touch on TV.
Ad Agency Creature Marketing Sherry to Younger Consumers
Seattle boutique shop Creature has developed a humorous Web site that’s meant to shed some light on the drink’s history, types and usage. The site, built for the Sherry Council of America, takes on the fusty image of the Spanish fortified wine.
Though nearly one-third of digital music downloaders and streamers in the US currently acquire songs illegally using peer-to-peer networks, new ad-supported models for music delivery are gaining momentum as an alternative and have helped to cut down on illegitimate file sharing, according to a study by Ipsos
MySpace Music Traffic Grows 1,017%
Despite declines in overall visitors to MySpace as a social networking destination, unique visitors to MySpace’s music subdomain have grown 190% since its launch in September 2008 and year-over-year traffic to the URL has increased 1017%, according to (pdf) data from The Nielsen Company. Since the destination’s inception last fall, the number of visitors to the ad-supported MySpace Music has grown from from 4.2 million uniques to 12.1 million in June 2009.
One Planet Seven Theatres … Carbon War Room
The Carbon War Room is a global philanthropic initiative, founded to harness the resource and skills of the Planet’s entrepreneurs and institutions to urgently deliver solutions that enable humanity to prosper beyond the carbon economy. Our Founders include some of the world’s leading entrepreneurs and institutions who are passionate about solving this problem.