Labels: Airbrushing, Social Responsibility

Academics call on ASA to mark airbrushed ads
Academics are to lobby the Advertising Standards Authority to introduce notices on ads that feature airbrushed models, backing a call recently made by the Liberal Democrats. A letter from academics Dr Helga Dittmar of the University of Sussex and Dr Emma Halliwell of the University of the West of England is being sent to the Advertising Standards Authority. It warns of the negative impact that airbrushed images can have on the self-esteem of young people, especially when it makes models look super-thin.

Labels Reveal Companies Social Responsibility
Nutrition labels already give consumers a quick summary of what their food contains. Hoping to bring the same transparency to the companies behind the products, Project Label creates “social nutrition” labels to track manufacturers’ social and environmental responsibility.

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