Social Media: Monopoly City Streets, Facebook v 911, Employers v SocNets

Monopoly City Streets
Hasbro and Google have teamed up to create the biggest game of Monopoly ever, with the board being the entire world in Google Maps. “We’ve enlisted Google’s help to find three new Monopoly game pieces. You have the chance to have your building design (and bearing your name) included in the biggest game of Monopoly of all time. Use Google SketchUp to design a 3D building, then upload your dream structure to the Google 3D Warehouse to enter it into the competition. “Use Google SketchUp to design a 3D building, then upload your dream structure to the Google 3D Warehouse to enter it into the competition.


The Metropolitan Fire Service (MFS) in Adelaide says it is worrying that two girls lost in a stormwater drain raised the alert on a social networking site rather than ringing triple-0. The 10- and 12-year-old girls updated a Facebook status to say they were lost in a drain on Honeypot Road at Hackham in Adelaide’s southern suburbs on Sunday night. Glenn Benham from the MFS says it was fortunate a young friend was online at the time and was able to call for help for them.
“It is a worry for us because it causes a delay on us being able to rescue the girls,” he said.
Police brutality
Nearly half (45%) of US employers say that they now use social networking sites to dig up information about job candidates, a significant jump from 22% last year, according to a survey commissioned by CareerBuilder, which also found that another 11% of employers have plans in the works to start using social networking sites for screening. The study, which was conducted by Harris Interactive, confirmed that as social networking grows increasingly pervasive, more employers are using these sites to screen potential employees.
computer snooping
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Will the end to the Recession be Local?

Will the end to the Recession be Local?
The Sacramento Bee has a Google Map that helps you see which parts of America should come out of recession first – and which last. The map was made with projections from IHS Global Insight that forecasted when each metro area will return to employment levels seen before the recession. You can drill down to quite a detailed level.

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Social Media: MINI E, I Feel London, All Our Best Work

Extending the Creative Use of Space campaign for MINI, which just won an Epica Silver Award, Berlin and Frankfurt-based Kreative Konzeption is out with a new promotion fo the MINI E, an electric powered version of the famed MINI. Housed on the campaign’s Mini Space site, a design competition – the third for the campaign – called Electrified seeks to extend the original campaigns goal of encouraging creative use of space.
Guidebooks and recommendations are all very well, but there’s very little point in discovering a new activity, restaurant or shop if you’re not in the right headspace to enjoy it. Enter I Feel London (or Toronto, or New York as is appropriate), a site that lets users search for things to do based on their mood. Currently in beta, the I Feel sites bring a new spin to Google Maps. There’s a map for each one of nine moods, covering such feelings as naughty, hungover, girly, sophisticated and broke. Andy Whitlock, I Feel’s London-based founder, has kick-started each map by populating it with a handful of activities, with future contributions to be made by anyone who requests an invite. We’re hoping each map won’t be bombarded with contributions, though: we like the limited, curated choice currently on offer. Whitlock is tapping into the zeitgeist: map-based concepts are popping up everywhere. is a new website, set up by the IPA, which provides the marketing community with the opportunity to upload portfolios, showcase best work and comment on the work of others.
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