AVAILABLE ONLINE FOR FREE: Selected works by Evan Roth 2003-2008
Evan Roth of Graffiti Research Lab is having his first solo exhibition at the Advanced Minority Gallery in Vienna, opening tonight. It’s also celebrating the release of his self published book AVAILABLE ONLINE FOR FREE: Selected works by Evan Roth 2003-2008. The book was made entirely in Linux using open source software and open typefaces. The physical book can be bought for $26, and in the spirit of open source can be downloaded for free.
Seven years on – and with the internet amplifying the shift from “interruptive” to “engaging” advertising – branded content has exploded. And the good news for advertisers is there’s a format or idea to suit every budget – from low-cost hosting of videos and entertainment on the web, through staging festivals and shows such as the O2 Wireless event, and funding or sponsoring hit TV shows.
Poster Boy: Remixing Subway Ads
Poster Boy is a notorious street artist that remixes ads in New York City subway stations. Using simple tools – mainly just a razor blade, he cuts out images and text from advertisements, recontextualising them into a new hybrid artwork. The pieces generally have a critical edge to them, making comments on the state of society and on the advertisements themselves.
(tags: poster consumer art advertising)